How to Pass Google Analytics Clickstream Data to BigQuery — Frugal Edition, 100% FreeA frugal method of implementing foundational clickstream data.Dec 21, 2023Dec 21, 2023
Published inBetter ProgrammingSFTP and Process XML Files in Google Cloud Platform With PythonA guide on how to use Python to extract XML files from an SFTP server, back them up to Google Cloud Storage, and process them — all…Oct 12, 2022Oct 12, 2022
Published inBetter ProgrammingAutomatically Generate Site-Wide Meta Descriptions with Python + BART for PyTorchA guide on how to efficiently create quality summarized content for search engine optimization (SEO)Aug 2, 2022Aug 2, 2022
Natural Language Processing for Marketing and E-Commerce Using spaCyA guide on how to parse landing pages, scan for lexical elements, and implement them in your marketing and e-commerce initiatives.Oct 30, 2021Oct 30, 2021
Write Responsive Search Ads using Python 3 and PandasA quick and easy guide on how to automate your ad copy creation for immediate upload to Google Ads or Microsoft Ads Editor platforms.Sep 29, 2021Sep 29, 2021
Fast Fashion, Big DataA Deep Dive into the Predictive Analytic Techniques Employed by the Modern Fashion Industry Pertaining to Creative ConsiderationsMar 29, 2021Mar 29, 2021
Published inTDS ArchiveVendor Model Validation Approaches for Digital Marketing AnalystsIntroduction to Model Risk Management and Validation in Digital MarketingMar 17, 2021Mar 17, 2021
